Creating your social media identity and building your brand…

There are lots of reasons why businesses sometimes shy away from social media content; it is time consuming, staff may not be familiar with different social channels and building an honest social media presence takes time and resources. However, social channels offer businesses a fantastic way to connect with clients. An authentic social media portfolio can help your audience better understand your business, answer questions about what you do and give potential clients an opportunity to learn more about the values and goals of your organisation. To maximise your impact on social media you need a detailed and considered Social Media Strategy. This plan will help to guide your staff when posting content, replying to comments and curating stories from across the internet.

Social Media is an ever-changing landscape, so, it is important to fully understand your own brand, voice and values. These core principles will help your business to navigate through all social media platforms.

Building a tailored Social Media Strategy can seem daunting but we have lots of tips and information that can help. To find out how to start, take a look at our quick Social Media Guide. We can help you to build your social media identity, grow your online presence and reach more people!

If you want to learn more about how to grow your social media audience or to find out about our content creation package then get in touch with us today….